Last weekend, Tivo started testing their new ad idea. Most customers, myself included, just record a show, wait till it finishes, and then fast foward through the commericals. But Tivo wants to change that.
Now, when customers fast foward through the commercials, a "pop up" ad will cover the screen, over the TV show going fast. If the customer pushes up on the remote, he/she is then taken to a screen with more information on the product.
Iyt dosn't seem that bad, but, I would rather not have pop ups on my TV. Also, Tivo is having problems getting the ads to only pop up during the commericals. If a pop up comes during my CSI, I'll be pissed.
Tuesday, March 29, 2005
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